3+ day, 12+ hour ago  (1639+ words) Culture Circle has officially entered the UAE market, marking a significant step in the company's international expansion strategy as it looks to take Indian sneaker and streetwear culture to global consumers. The company said the UAE launch is aimed at…...

3+ day, 12+ hour ago  (1641+ words) GIVA has named Kriti Sanon as its new brand ambassador and launched a campaign titled "Style, Sealed in Silver. The campaign film focuses on positioning silver jewellery as part of everyday fashion and self-expression rather than limiting it to occasion-based…...

3+ day, 11+ hour ago  (1620+ words) BEYBLADE Official is expanding its presence in the lifestyle and apparel segment through a new partnership with Hashira Studios. The collaboration will introduce a new apparel collection inspired by the franchise's first and second generations. Scheduled to launch across North…...

3+ day, 12+ hour ago  (1647+ words) Zen Diamond India has entered the e-commerce segment with the launch of its Celeste and Gem Pop collections on Amazon India and Myntra. The move marks the brand's strategic expansion into digital retail as it targets younger consumers increasingly shopping…...

3+ day, 19+ hour ago  (1639+ words) India's women's handbags and accessories market, valued at over Rs 25, 000 crore, is witnessing strong growth, driven by rising fashion consciousness and an increasing shift toward accessible premium brands. Positioned within this space, Miraggio has emerged as a digital-first, D2 C brand…...

4+ day, 19+ hour ago  (1617+ words) MYFITNESS has rolled out a new digital campaign featuring Nata'a Stankovi" to promote protein-focused breakfast options designed around convenience, taste, and daily consumption habits. The campaign showcases MYFITNESS Chocolate Crunchy Peanut Butter along with Pro. Fitness High Protein Chocolate Oats,…...

4+ day, 19+ hour ago  (1595+ words) Rare Rabbit has entered the travel gear category through a partnership with Escape Plan, marking the brand's expansion beyond apparel into lifestyle-focused mobility products. The move positions Rare Rabbit in India's growing premium travel accessories market, where consumers are increasingly…...

4+ day, 20+ hour ago  (1593+ words) Meta Fashion has raised approximately $400 K in a pre-seed funding round led by Lumikai, with participation from angel investors including Big Bets, Akshat Rathee, and Pratham Mittal. The company said the fresh capital will be used to scale its virtual…...

6+ day, 12+ hour ago  (1710+ words) The Celeste collection focuses on minimalist designs, while Gem Pop introduces colourful semi-precious stones, including amethyst, citrine, and blue topaz. Among the products launched is a 9kt rose gold pendant featuring citrine and diamond detailing designed for everyday wear. The collection…...

6+ day, 12+ hour ago  (1688+ words) Asian Footwears has launched its limited-edition "Mojo Clay" sneaker collection as part of a new digital-first campaign centred on creativity, collectability, and consumer engagement. The "Mojo Clay" sneaker release is limited to 1, 500 pairs and is being promoted through a two-part…...